![075cba151653147.630fa9033aefb safe areas and alignment of logo for leading MRP software](https://willballance.co.uk/wp-content/uploads/2022/10/075cba151653147.630fa9033aefb.png)
![075cba151653147.630fa9033aefb](https://willballance.co.uk/wp-content/uploads/2022/10/075cba151653147.630fa9033aefb.png)
ActivHeal - Discover More Campaign
A campaign promoting the values and strengths of a leading wound care company.
Branding | Motion Graphics | Web Design
Discover More is a campaign created by ActivHeal, with the purpose of highlighting their values and strengths. ActivHeal is known for its affordable wound care, but wanted to increase awareness of the other positive elements their company can offer. This included: education, packaging, quality and local production. Wanting to highlight their many solutions, a campaign website, marketing materials and social media content was created. We understood that an approachable tone of voice was needed to connect with the audience, along with strong visuals in order to make the content easily and quickly digestible. Casual and succinct, the messages are softer and friendlier as opposed to 'shouty exclamations', yet still attention-grabbing and inviting enough to want to discover more. Designed whilst at Lumisi.
![dm-additional-01 images showing values and strengths as icons](https://willballance.co.uk/wp-content/uploads/2022/10/dm-additional-01.png)
![dm-additional--02 education campaign icon values and strengths](https://willballance.co.uk/wp-content/uploads/2022/10/dm-additional-02.png)
![dm-additional--03 packaging campaign icon values and strengths](https://willballance.co.uk/wp-content/uploads/2022/10/dm-additional-03.png)
![dm-additional--04 high quality campaign icon values and strengths](https://willballance.co.uk/wp-content/uploads/2022/10/dm-additional-04.png)
![dm-additional--05 more affordable campaign icon values and strengths](https://willballance.co.uk/wp-content/uploads/2022/10/dm-additional-05.png)
![dm-additional--06 made in the uk campaign icon values and strengths](https://willballance.co.uk/wp-content/uploads/2022/10/dm-additional-06.png)
![dm-additional--11 campaign advert education](https://willballance.co.uk/wp-content/uploads/2022/10/dm-additional-11.png)
![dm-additional--08 campaign advert packaging](https://willballance.co.uk/wp-content/uploads/2022/10/dm-additional-08.png)
![dm-additional--07 campaign advert high quality](https://willballance.co.uk/wp-content/uploads/2022/10/dm-additional-07.png)
![dm-additional--10 campaign advert made in the uk](https://willballance.co.uk/wp-content/uploads/2022/10/dm-additional-10.png)
![dm-additional--09 campaign advert more affordable](https://willballance.co.uk/wp-content/uploads/2022/10/dm-additional-09.png)
![075cba151653147.630fa9033aefb campaign adverts in a line](https://willballance.co.uk/wp-content/uploads/2022/10/075cba151653147.630fa9033aefb.png)
![AH-SOCIAL-PRESENCE--08 that's unexpected advert](https://willballance.co.uk/wp-content/uploads/2022/10/AH-SOCIAL-PRESENCE-08.png)
![AH-SOCIAL-PRESENCE--07 that's unexpected flyer](https://willballance.co.uk/wp-content/uploads/2022/10/AH-SOCIAL-PRESENCE-07.png)
![AH-SOCIAL-PRESENCE--09 website screenshot values and strengths](https://willballance.co.uk/wp-content/uploads/2022/10/AH-SOCIAL-PRESENCE-09.png)
![AH-SOCIAL-PRESENCE--10 website screenshot values and strengths](https://willballance.co.uk/wp-content/uploads/2022/10/AH-SOCIAL-PRESENCE-10.png)
![AH-SOCIAL-PRESENCE--15 product catalogue values and strengths](https://willballance.co.uk/wp-content/uploads/2022/10/AH-SOCIAL-PRESENCE-15.png)
![AH-SOCIAL-PRESENCE--14 product catalogue values and strengths](https://willballance.co.uk/wp-content/uploads/2022/10/AH-SOCIAL-PRESENCE-14.png)
![AH-SOCIAL-PRESENCE--16 open product catalogue values and strengths](https://willballance.co.uk/wp-content/uploads/2022/10/AH-SOCIAL-PRESENCE-16.png)
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![AH-SOCIAL-PRESENCE--12 campaign social media examples](https://willballance.co.uk/wp-content/uploads/2022/10/AH-SOCIAL-PRESENCE-12.png)
![AH-SOCIAL-PRESENCE--13 campaign social media examples on phone](https://willballance.co.uk/wp-content/uploads/2022/10/AH-SOCIAL-PRESENCE-13.png)
![AH-SOCIAL-PRESENCE--11 campaign social media examples values and strengths](https://willballance.co.uk/wp-content/uploads/2022/10/AH-SOCIAL-PRESENCE-11.png)