Adis Pharmacovigilance specialise in the practise of monitoring the effects of medical drugs after they have been licensed for use in order to identify and evaluate previously unreported adverse reactions.
Adis Pharmacovigilance wanted to visualise the mixing together of different medical drugs. We wanted to emphasise that the outcome could be different depending on the combination and this was translated into the blending together of watercolours. This concept was used across various marketing and promotional materials.
Designed whilst at Lumisi.